What is Chase Ultimate Rewards?

Chase Ultimate Rewards is the points program used by every Chase-branded rewards credit card, including the Chase Freedom and Freedom Unlimited, the Chase Sapphire credit cards, and also Chase small business credit cards.

You’ll notice that even the Chase credit cards that are marketed as “cash back” are in reality giving you Ultimate Rewards points equivalent in value to cash. For example, the Chase Freedom Unlimited is marketed as a 1.5% cash back card. In reality, you are getting 1.5 points per dollar with the card, and those points can be converted to cash at a penny per point, which equals the 1.5% shown in the card’s marketing. Chase is not being deceptive, however. By using this points system, you actually have more options to redeem your rewards.

How much are Chase Ultimate Rewards points worth?

In most cases, as alluded to above, Chase Ultimate Rewards points are worth a penny each. For example, 10,000 points = $100 in rewards.

There are some exceptions, though. In particular, you will probably want to know about the enhanced value of points that certain cards give if you redeem them for travel through the Chase Ultimate Rewards portal. (You must go through Chase’s travel portal to get the enhanced rate.) The three Chase-branded cards that have an annual fee offer this enhanced value for travel:

  • If you have the Chase Sapphire Reserve Card, your points are worth 50% more when redeemed for travel. In this case, 10,000 points equals $150 in travel value.
  • If you have the Chase Sapphire Preferred Card, your points are worth 25% more when redeemed for travel. In this case, 10,000 points equals $125 in travel value.
  • If you have the Chase Ink Business Preferred Card, your points are worth 25% more when redeemed for travel. Again, 10,000 points equals $125 in travel value.

Can I transfer Ultimate Rewards points to Chase partners?


First off, you can use Chase Ultimate Rewards points as payment on your Amazon.com purchases. You can link your accounts via Ultimate Rewards to do so. Note, however, that your points are worth 20% less when used at Amazon, with each point being worth 8/10 of a penny, or $.008. For example, 10,000 points equals $80 if redeemed at Amazon.

Second, and perhaps more interesting to you, is travel program transfers. If you have one of the paid Chase cards mentioned above (Chase Sapphire Reserve, Chase Sapphire Preferred, Chase Ink Business Preferred), you can transfer points in 1000-point increments to these travel partner programs:

  • JetBlue
  • Southwest Airlines Rapid Rewards
  • United Airlines MileagePlus
  • Hyatt
  • IHG Rewards Club
  • Marriott Rewards
  • Aer Lingus
  • Air France KLM Flying Blue
  • British Airways Executive Club Avios
  • Iberia Plus
  • Singapore Airlines KrisFlyer
  • Virgin Atlantic Flying Club

Note that once you’ve transferred points to a partner, you can’t go back. So be sure to compare your travel costs: is your trip cheaper buying through Chase Ultimate Rewards or buying directly through a travel partner? This may depend on how many points you’ve already earned with Chase’s travel partners.

Can I use Chase Ultimate Rewards points for part of my travel and pay for the rest?


Can I earn Chase Ultimate Rewards points in any other ways?

Yes. Chase sometimes has special offers that allow you to earn more points for referring new customers or taking certain actions with your account. The easiest way to boost your points, however, is if you do your online shopping through the Shop with Chase portal. You’ll earn additional points/cash back when you make purchases with Chase’s partner retailers, usually anywhere from 1% to 6% extra, depending on the retail partner.

How do I start redeeming?

Go to https://www.chase.com/personal/credit-cards/ultimate-rewards to log in to your Chase Ultimate Rewards account. Assuming you already have an online account with Chase (which you may have set up to pay your card bills online), you can use the same Username and Password that you’ve already set up. Otherwise, you can sign up for an online account at the site.

Once you’ve logged in, if you have more than one Chase card, you’ll choose which card to work with. Then you’ll get to the main dashboard that will tell you how many points you have.

(NOTE: You can share Ultimate Rewards points between Chase card accounts if you have more than one. This is important if you hold one of the Chase cards that give you a bonus on travel redemptions, because it means you can move points from a card that doesn’t give you that bonus to one that does! for example, if you have the Chase Sapphire Reserve and Chase Freedom card, you could move points from your Chase Freedom card into your Chase Sapphire reserve account in order to take advantage of that 50% redemption bonus on travel!)

Once you know your point total, it is pretty straightforward to redeem for cash or gift cards.

You’ll also have the option to redeem for travel. As you can see in the photo below, booking through Chase Ultimate Rewards is essentially the same as many other travel booking sites:

That’s it! Using Chase Ultimate Rewards is a fairly simple process. We hope this ultimate guide to Ultimate Rewards gave you everything you need to understand how to earn, maximize, and redeem your points. Enjoy!